By Betsy Finn, M.Photog.Cr., CPP
As my website has evolved, I’ve become ever more fond of Wordpress as an operating platform. It’s simple to use, easy to update, and hassle-free. Well, it was until I wanted to create a fully integrated client ordering gallery. My search for a Wordpress gallery plug-in that would allow me to sell specific sets of images to clients led me through a muddle of free and paid Wordpress plug-ins. Then I found Sunshine Photo Cart.
Sunshine Photo Cart has a clean and simple ordering gallery interface that I preferred over the other options I’d experimented with. The cart is not standalone software but rather runs as a plug-in from within Wordpress. This means you can take advantage of your existing theme, settings, and database—no need to go reinventing the wheel. I’ve had to try and duplicate, or match my site’s theme in the past when using standalone cart systems, and it’s a big pain.
Installation is easy; I had it installed and running on my site in less than five minutes, as claimed by the company. Of course, if you want to add a huge selection of products and create a number of galleries, that will take additional time; the setup itself, though, is very simple. Here’s a view of the default client gallery view, after I had completed the setup, but before adding any galleries.
And the same gallery view, once I changed the theme customization to match my current Wordpress theme and added several galleries. You’ll notice that some are password protected (designated by the lock icon to the left of the gallery name/link).
I installed Sunshine Photo Cart via the Wordpress dashboard (Plugins > Add New). You need to install Wordpress plug-ins in ZIP format, so if you’re not sure how to do that, there are instructions contained within the file you download from Sunshine Photo Cart.
After installing the plug-in within Wordpress, you’ll need to activate Sunshine Photo Cart by entering a valid license key. You’ll also need to enable user registration so that your clients can register, save favorites, and submit their orders (directions included, as seen below).
Sunshine Photo Cart automatically creates several pages within your Wordpress site so that the galleries and carts can work properly. You can use the defaults, or select your own alternate pages if the plug-in wasn’t able to create them.
Here’s a view of the pages that were automatically added when the plug-in installed:
You’ll find a Sunshine tab on your Wordpress Admin panel that allows you to access the dashboard, settings, galleries, product categories, price levels, products, orders, discounts, and system info.
The Sunshine dashboard summarizes recent orders, sales totals, galleries with sales, a list of which users have logged in (if you require clients to log in prior to viewing a gallery), a pie chart of popular items purchased, and a list of the most popular images purchased.
From the products submenu (Sunshine > products), you can add products individually or in bulk. Each product will have a name, a category that groups them for ordering purposes, a price level, indications on whether it is taxable or downloadable, and the cost. I made two categories prior to adding my items so that I could group smaller prints separately from wall prints.
When you create a gallery (Sunshine > Galleries), you have the option to upload images through the Wordpress Media Library, or you can upload a folder via FTP to your server, which Sunshine Photo Cart will automatically detect and import for you. The benefit of the FTP method is that it allows for downloadable files as well as the web versions.
The gallery options box below appears on every gallery page. You can require users to create an account before viewing the gallery. You can disable ordering (and just have it be a viewing gallery). Finally, there are two folders options: Images and Download. The former is for the Web viewing size, and the latter is if you want to enable the high-res file purchase or download. Assuming you’ve already uploaded your folder of images via FTP, it will be listed as one of the options to select from the drop-down menu, which also lists how many images are in the folder.
Each gallery thumbnail can be favorited, added to cart, or clicked on to enlarge to full web viewing size.
Once you click on an image, the ordering options will be available. In this instance I clicked on gift prints and the corresponding products from which I could make a selection and then add to the cart were displayed.
You can view the cart at any time, and the images are identified by filename, product type, and quantity; client notes are visible, too. Your client can add a discount code if you’ve supplied one to adjust the price before finalizing the order.
The checkout phase will capture your client’s billing and shipping information. You can provide options to pay by check (through the mail), Paypal, or if you have a pro account, two other methods as well. Shipping can be calculated on a flat-rate basis, or scaled according to your needs.
Once the order is submitted, both you and your client will receive an email confirming the order. It looks similar to the cart detail page, as you’ll see below. This is the client’s email; the one received by the studio will be slightly different.
Sunshine support, when I needed it, was efficient and helpful. There are help articles and documentation, support forums, and a priority support system (below). When you submit a support request, you have the option to give the developer access to your Wordpress admin dashboard by providing a username and password. This makes it easier for them to locate a solution to your problem.
I ended up submitting several support tickets, and each was resolved in a timely manner.
A couple of the issues were bugs in the software that the developer fixed upon discovery, while some issues arose from my use of a non-standard Wordpress theme (and desire to have the seamless theme integration). I was in the process of redoing my website anyway, so I switched to a theme that was properly coded, and then all of those issues were promptly resolved.
Overall I was very pleased with the installation and implementation of Sunshine Photo Cart. It smoothly integrated with my theme (once I switched to a properly coded theme), and the gallery creation process has been a breeze. I appreciate that there is no additional login information to remember, as with ordering systems I’ve used in the past, and the one-on-one support I’ve received has been phenomenal. I am nothing but pleased with this product, and if you use Wordpress to run your site, I think you will find this a great option for your Web cart ordering too.
Sunshine Photo Cart is available for $99, and the Pro version with enhanced support and additional features is $249. Both versions include unlimited galleries, photos, products, no transaction fees, and a 30-day money-back guarantee. A full features comparison list can be viewed at sunshinephotocart.com/pricing.
Betsy Finn, M.Photog.Cr., CPP is a portrait artist in Michigan. Her website is BPhotoArt.com.