Professional Photographer Magazine Web Exclusives

Nationwide Great Output Seminar Tour Starts in September

One-day seminars designed to make photographic and fine-art printing easier, more efficient, and more profitable

Press Release—The Great Output Seminar: Printing for Profitability in the Digital Darkroom, will travel to 16 cities across the nation, beginning in Miami on Sept. 10, and wrapping up in New York City on Feb. 27. Primary sponsors for the one-day color-management, printing, and marketing seminars are LexJet and Epson.

LexJet’s technical support director, Tom Hauenstein, will teach attendees his One-and-Done method of color-managing the workflow to ensure top-quality prints while cutting lab expenditures by more than 80 percent.

Hauenstein will also provide in-depth education on making prints look like the images prepared on-screen, how to obtain and use the right profiles for different types of print materials, proven marketing techniques for using prints to bring in more business, and more.

“Most color-management seminars show you how to choose the right settings in Photoshop, and then stop right there. They don’t look at what settings you need for the print driver or how to use a RIP to make your workflow even more efficient,” says Hauenstein. “When customers can see with their own eyes how easy it is to make prints look like what they see on their monitors, they better understand the process. It’s also great when they can see some of the unique ways other LexJet customers are using their printers to make money. I love seeing each student’s face light up when they have learned something that will truly benefit their business."

Great Output’s Printing for Profitability one-day seminars will be presented in these 16 cities starting in September and running through February:

  • Miami, Sept. 10
  • Charleston, S.C., Sept. 17
  • Austin, Sept. 24
  • Atlanta, Sept. 26
  • Seattle, Oct. 8
  • Denver, Oct. 10
  • Phoenix, Oct. 22
  • Minneapolis, Oct. 24
  • San Francisco, Nov. 12
  • San Diego, Nov. 14
  • Chicago, Jan. 21
  • Kansas City, Mo., Jan. 23
  • Richmond, Feb. 11
  • Philadelphia, Feb. 13
  • Boston, Feb. 25
  • New York City, Feb. 27

Registration is only $49, and includes lunch, presentation and educational materials, giveaways, media samples, special sponsor discounts, and more.

For more information, go to www.greatoutput.com.