By Cate ScaglioneWhen our friend and fellow PPA member, Kristi Sutton Elias of Long Beach, Calif., told us about StickyAlbums, we knew we had to give it a try. At her suggestion, we did the free trial and were immediately...
By Curtis WalkerBeing a photographer means being a visual communicator, and the Internet is finally catching up to us. We’re now able to casually post a shot during free time, connect with friends, and keep a fresh set of photos...
By Betsy Finn, Cr.Photog., CPPOn the recommendation of a friend, I recently ordered a copy of the newly released book, “Marketing for Solos,” by Jeanna Pool. After reading the book cover to cover in a single weekend, I thought to myself:...
By Dawn Tacker It's relatively easy to show the world that you care about the environment. Demonstrate your green-ness in your business as well to connect with the educated, savvy group of families that make wonderful, caring portrait clients. Together...
By Carli Morgan & Alina PraxBeing eco-friendly is more than an expression for certified Greener Photographers: it’s about choosing practices that have less negative impact, and more positive impact. Leveraging your greener photography business attracts like-minded consumers and builds ties...
Join Sarah Petty and 27 other industry leading photographers for The Joy to the World FREE Marketing Websummit on December 28, 2009 . We'll each share our best money-making ideas for your business in the new year. From promotional ideas,...
In the February issue of Professional Photographer, in Lindsay Adler's article "Facebook: Network With Seniors," we inadvertently suggested readers create both individual and business profiles, which is a violation of Facebook terms of use. We regret the error. Instead, a...
By Sarah Petty, CPP When you’re new to the business, you’ve got time to be creative. Invest that time in your marketing technique and win in more ways than one.When you start out in business, you have much more time...
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